Vinicius Rodrigues

Creative @ The Banana Bean | Leading Creative Vision and Strategy

Salary / Daily rate

Barcelona, Spain

Freelance, open to permanent contract

Remote only

Skills

BrandingGraphic DesignVisual IdentityIllustrationWeb DesignEmailingAnimationCMSMagentoCustomer ServiceHTMLCSSGoogle AdsPrint DesignAdobe IllustratorCreative DirectorAdobe Premiere ProMotion DesignAdobe Creative SuiteVideo EditorArt DirectorAdobe After EffectsFigmaAdobe Photoshop

Languages

Portuguese (Native)English (Fluent)

About me

Intro

A highly creative and results-driven Creative Director with 20 years of experience crafting compelling visual experiences for top brands like ESPN, FIFA, AC Milan, Premier Sport, and the European Tour. Proven ability to lead and mentor design teams, conceptualise innovative ideas, and manage projects from initial brainstorming to final production. Passionate about blending artistry with strategy to create impactful digital campaigns, branding, animations, and websites.

Links

Work experience

Art Director

The Banana Bean

Apr 2022 - Present

4 years 7 months

Amsterdam, Netherlands

– Lead the creative vision and strategy for a boutique agency, delivering high-quality design solutions for a diverse client base. – Oversee all aspects of project development, from conceptualisation to final execution. – Manage and mentor a talented team of designers, fostering a collaborative and innovative work environment.

WePlay

Aug 2018 - May 2022

3 years 10 months

Creative Director

Feb 2021 - May 2022

1 year 4 months

– Led the design and creative output at WePlay while working on simultaneous projects and supervising a team of designers. – Conceptualised ideas, wrote briefs, and develop team skills. – Managed the workflow during the entire process, including sales support, conception, art direction, presentation, adaptation, and production. – Mentored and provided support to colleagues. Clients: FIFA | ESPN | Ironman | Adidas City Run Yokohama Chelsea | AC Milan

Creative Lead

Mar 2019 - Mar 2021

2 years 1 month

London, UK

Digital Designer

Aug 2018 - Mar 2019

8 months

London, UK

Freelance Graphic Designer

Self-employedFreelance

Jan 2018 - Aug 2018

8 months

London, UK

Self-Employed – London, UK – Provided services for branding, packaging, website management, animations, and paid social media creative. Clients: WePlay | Helvecia Futsal

Graphic Designer

Aon

Oct 2017 - Jan 2018

4 months

London, UK

– The created video covers presentations in the global department of a well-known insurance company.

Digital Designer

Snack Media

Sep 2015 - Jul 2017

1 year 11 months

London, UK

Snack-Media – London, UK – Produced organic content such as videos, animations, illustrations, templates, and web designs for organic content, partnership activations, and paid media. Clients: Europcar Arsenal | EnergyBet Aston Villa | West Ham Heineken | Football Fancast | Fan Duel UK

Creative Designer

IcyMedia

Jan 2015 - May 2015

5 months

London, UK

– Worked as the Creative Designer of two apps for restaurant booking services. – Refined brand visuals and created explainer videos for both products. Clients: iCarte | Q Easy

Creative Designer

GD Capital

Aug 2014 - Dec 2014

5 months

London, UK

– Responsible for web design and web admin. – Worked with another CMS platform, Joomla.

Creative Designer

iSportconnect

Jul 2013 - May 2014

11 months

London, UK

– Worked closely with journalists and editors to bring their stories to life with CMS platform, HTML, and CSS. – Contributed to the monthly digital magazine of one of the largest network platforms in the sports industry.

Content Creator

Basekit

Dec 2012 - Jan 2013

2 months

London, UK

– Created content for Facebook, supported new partners and provided translation support to help the web design platform, Basekit, expand in the Brazilian market.

Marketing Director

Casa do Aviador

May 2009 - Oct 2012

3 years 6 months

São Paulo, State of São Paulo, Brazil

– Developed branding and digital presence along with Google Ads. Managed the company’s e-commerce on the Magento platform.

Flashmaker

Grupo Rai

Mar 2009 - Jul 2009

5 months

– Worked on a website project for Flexform, an office chair company. – In charge of all 2D animations using Adobe Flash.

Art Director

Klaumon Forma

Jan 2009 - Mar 2009

3 months

– Provided internal marketing for relevant clients such as Diageo and Carrefour. – Involved in the conception to execution of campaigns. Clients: Diageo | Carrefour

Art Director

ML Comunicação

Sep 2008 - Dec 2008

4 months

– The agency worked in the pharmaceutical industry, providing brands. I was across from conception to campaign development. Clients: Pfizer | Novartis | Eurofarma

Art Director

Vision Brasil

Jan 2007 - Jul 2007

7 months

São Paulo, State of São Paulo, Brazil

– Gained expertise in digital processes, printing, and packaging while working with clients Clients: Chocolates Munik | Record Music | Kakaobonne

Creative Artworker

Madnezz

May 2006 - Oct 2006

6 months

São Paulo, State of São Paulo, Brazil

– Assisted in creating presentations and advertising materials for clients – Contributed to brainstorming sessions and offered creative input – Assisted in production and quality control of final designs and materials

Sticker Designer & Sales Assistant

Goaheads

Feb 2001 - May 2006

5 years 4 months

São Paulo, State of São Paulo, Brazil

– Produced and designed stickers for an aviation industry retail shop, gaining skills in vector design and customer service.


Education

Universidade Presbiteriana Mackenzie

Bachelor of Arts, Marketing and Advertising

2003 - 2006

3 years 1 month

Creative and focused in creativity Traditional university which provided a wide knowledge in different areas of advertising such as marketing, design and media.


Licenses & certifications

After Effects CC 2018 Essential Training: The Basics

Issued: Jan 2019

Certified by LinkedIn

Portfolio

★ MASTER SHOWREEL & MOTION DESIGN PORTFOLIO

Clean Air Champions League: Purpose-Driven Visual Identity & Campaign System

Meyba x The Beatles: Streetwear Licensing & Launch Campaign

Adler: Organic Social Growth & Motion Creative System

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