Xavier Descamps

Senior Digital Transformation Consultant | Strategy

Salary / Daily rate

Paris, France

Freelance, open to permanent contract

Can come onsite

Skills

Business DevelopmentStrategy & ConsultingSales StrategyMarketing StrategyCustomer CareProduct StrategyProduct MarketingDesign ThinkingSales OpsCROConsulting ITGo-to-marketLead GenerationCRMMarketing OpsBranding StrategyGrowthCustomer SuccessAccountingUser ResearchCoaching

Languages

English

About me

Intro

Digital transformation consultant with 15+ years driving business growth through data-driven marketing strategies. Expert in aligning sales, marketing & IT for measurable outcomes, including P&L management and go-to-market acceleration. Specialized in AI-powered growth strategies and cross-functional team leadership for sustainable revenue scaling.

Links

Work experience

🎯 Digital Transformation & M-shaped Marketer | Advisor | Business Growth – Strategy – Innovation

Self-employedFreelance

Jul 2025 - Present

1 year 4 months

Paris et périphérie · Hybrid

I help companies accelerate growth by aligning digital transformation and marketing strategies with business development goals. With a strong focus on value creation, I work with organizations to identify new market opportunities, strengthen customer engagement, and scale sustainable revenue streams. 🔹 Digital strategy aligned with sales & business objectives 🔹 Go-to-market planning, lead generation & pipeline acceleration 🔹 AI & Data-driven capabilities 🔹 Cross-functional collaboration between Sales, Marketing & IT 🔹 High-impact consulting with measurable business outcomes My strength lies in bridging strategic vision with hands-on execution, helping companies turn ideas into action and results. I thrive in dynamic environments where innovation, performance, and client success

Partner & VP Business Strategy | Data & Experience Design

VO2 GROUP

Feb 2021 - Jul 2025

4 years 6 months

Paris et périphérie

Design & CX, Business & Digital Transformation, Data Driven Mindset, Data Marketing, Strategy & Business Development P&L, Account Planning, Account Management, Sales Management Contract Negotiation Partnership development, Networking

Business Strategy & Consulting Director

Epsilon

Jan 2011 - Mar 2021

10 years 3 months

Paris, France

Data Driven Marketing Agency Strategy, Consulting, Business Development Customer eXperience, Digital Transformation, Data Platforms P&L, Account Planning, Account Management, Sales Management Contract Negotiation Partnership development, Networking

Head of Strategic Partnerships

Publicis Groupe

Sep 2018 - Dec 2019

1 year 4 months

Région de Paris, France

Business Engineer

Oney

Aug 2008 - Jan 2011

2 years 6 months

Pre sales Consulting Displays, demonstrations, pre sales models Product Management Prospective, RFS (financing Web and prepaid financing, gift card) Project Management Project ownership assistance as store functional expert, Web and electronic banking Adequacy Studies, functional analysis, follow-up, training and Change Management Business Unit Management, Profusion

Business Analyst

IBM

Jun 2000 - Aug 2008

8 years 3 months

For a department specialized in new technologies: Pre sales Consulting Displays, demonstrations, pre sales models Advice services Directed provisions of advisory services solutions by means of the following product: Self Check Out, Q-Busting, Self scanning Change Management, Training Follow-up ROI Services Relational follow-up, profusion Responsible for capitalization and the Assets ... Definition of master plan of the head office(general management) of the brand services Step 1: The "front office" - service offerings scability The " Back office" - Analyze implemented means: organizations, process, flow, volumetrics and current and target costs, current and target technologies Step 2: Construction of evolution scénarii Scénarii evaluation and choice: specifications of the evolutions to be planned by scenario, scénarii value, definition of the elements of negotiation and arbitration ...


Education

Cap Gemini

Business Administration and Management

2012 - Present

14 years 10 months

Université Paul Sabatier Toulouse III

Droit

Université Paul Sabatier Toulouse III

Business

Institution Charlemagne Lille

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