Yannick Richer

Lead Enterprise Architect at LEROY MERLIN, 6 Business Units : Finance & Sales, Performance, Manufacturing, Sustainability, Legal & Fiscal, Indirect Purchasing. 👉 Perform IT strategy, architecture design and assessment, review architecture blueprints 👉 Partner with Business to define a multi-year Digital Roadmap and drive IT transformation efforts 👉 Work closely with Business functions to identify and analyse core business process and workflows 👉 Ownership of Enterprise capability view of Finance & Performance, CSR, Property management, Legal & Fiscal domain Some key topics addressed : ⊳ Futur of Retail cash management and Order to cash (02C), ⊳ Futur of Retail Procure-to-pay (P2P), ⊳ Accounting, management controle, Report to report (R2R), ⊳ Price Margins calculation, Stock valuation and depreciation, etc. ⊳ Support new business models initiatives(circular economy, Corporate Social Responsibility, B2B2C, new B2B models, etc), ⊳ Support supply chain & commercial’s initiatives and B2B/B2C strategy, ⊳ Haddock topics : GiftCard, RSE, IFRS Accounting Standards, etc. LEROY MERLIN is a client of Baham Consulting

Baham Consulting is a consulting agency specializing in Digital Strategy, Enterprise Architecture, Tech Advisory, and Product Design. We are committed to delivering customer-centric solutions built on a foundation of pragmatic and scalable architecture, empowering businesses to achieve their goals. 👉 𝗘𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲 𝗔𝗿𝗰𝗵𝗶𝘁𝗲𝗰𝘁𝘂𝗿𝗲 - Drive IT strategy, architecture design, IT transformation efforts. Evaluate internals’ technologies and tech startup. Analyse cost optimization and, tech M&A. 👉 𝗕𝘂𝗶𝗹𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝘃𝗶𝘀𝗶𝗼𝗻 - Partner with business to develop a long-range and multi-year view of growth options with strategic recommendations. 👉 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗣𝗹𝗮𝗻𝗻𝗶𝗻𝗴 - Define digital roadmaps enabling business goals and initiative investment planning processes. 👉 𝗕𝘂𝗶𝗹𝗱 𝘀𝘂𝗰𝗰𝗲𝘀𝘀𝗳𝘂𝗹𝗹 𝗠𝗩𝗣 - Help Startup to define their Product MVP and how it can find the right market fit with a minimum of investment. Act as Fractional PO & CTO as a service. 👉 𝗧𝗲𝗰𝗵 𝗣𝗮𝗿𝘁𝗻𝗲𝗿 - Help medium & small company to use digital for boosting their business (solution choices recommandation, digital presence, growth strategy, etc.) ᴋᴇʏ ᴍɪꜱꜱɪᴏɴꜱ ʀᴇᴀʟɪᴢᴇᴅ ⊳ Operate as a senior Enterprise architecture, ⊳ Tech expert : Provide digital & solution recommandation, ⊳ Audit IT contracts and organisation for cost reduction, ⊳ Provide dedicated formation (i.e Recognize and attract new digital profils, HR Division), ⊳ Launch quickly your product on the market (1-3 months to launch with my team), ⊳ Sales engineer for Saas B2B product, ⊳ Product marketing manager for Saas B2B product. ⊳ Transition Manager (CTO, Solution architect, PM) ᴏᴜʀ ᴄʟɪᴇɴᴛꜱ Healthcare & assurance (Axa Partners) Saas Company (Poby, confidential BTP client) Public (France compétences, Groupement Évolution, Casodom) Retail (Leroy Merlin, Adeo, Chanel HR) Énergies & Utilities (EDF RE) Food (La Voile Restaurant)

• Global Enterprise Architect at ADEO SERVICE specialized on Finance topics and Fintech analysis. • Lead architect in charge of designing a Global Finance Platform (multi-Country and Multi-Entities) 👉 Led the definition of enterprise architecture for various domains, ensuring alignment with business objectives and IT strategy. 👉 Implemented the Adeo Group's Enterprise Architecture Framework, promoting consistency and standardization across the organization. 👉 Collaborated on Product Roadmaps: Partnered closely with business and digital teams to develop and refine product roadmaps, guaranteeing alignment with architectural principles. 👉 Guide Domain Leaders and CIO in Transformation & Roadmaps: Provided strategic guidance to domain leaders in defining transformation initiatives and roadmaps, ensuring architectural alignment with business goals. Domains support : Finance, Product & Price, Service, Supply, Customer & commerce, HR, Media Adeo is the third world player in home improvement, with 25 billion euros in annual turnover, which work for a community of companies (Leroy Merlin, Bricoman, Bricomart, AKI, Zodio and Alice Délice... ) with a common ambition: to be useful to the inhabitants of the world and to build a common platform to accelerate our companies’ transformation. Retailer Holding serving in several countries in Europe, Asia, South America, and Africa ADEO is a client of Baham Consulting

Product marketing manager @Poby, solution design by B-numerique • Persona Research: Identify and define enterprise buyer and user personas, including their specific needs, pain points, and goals. • Competitive Analysis: Monitor and analyze competitor activities, products, and strategies to identify market opportunities and threats, providing insights to product to refine product and roadmap. • Positioning and Messaging: Develop clear, compelling positioning and messaging that addresses the needs of our target customers. Continuously iterate on messaging through A/B testing to optimize conversion across sales segments. • Marketing Collateral: Create high-quality product marketing and sales enablement materials, such as pitch decks, website content, blogs, white papers, email sequences, etc. • Campaign Content: Develop campaign messaging and content to support ongoing marketing initiatives. • Customer Feedback: Utilize customer feedback to enhance product positioning and inform future product development. • Analyst Relations: Establish and maintain relationships with industry analysts, briefing them on our product capabilities and roadmap. What is Poby! 🤖 Poby is an IA BOT who collect data from company and your competitors in order to analyse your digital maturity and provide you recommandation. Stay focus on your business and your ambitions, Poby taking care of finding and implementing the digital solutions and technologies that will allow you to get there quickly and efficiently. 🎯 👉 https://www.poby.io/

Transition manager, Mandated by France Compétence and Groupement Évolution to launch « CEP », a public service provided by French Ministry of Labour. 👉 2 month to launch a MVP including a digital portal, CRM, multi-site Call center, etc. 👉 6 regions live on January 1st. ▻ Launch of digital services, leading strategic vision of the product, etc. ▻ Overall Product management to ensure projects are delivered on-time within scope and budget ▻ Select and contract with Provider (RFI,RFP) ▻ Platform architecture review and design FRANCE COMPETENCE is a client of Baham Consulting

Led sales proposals and IT strategy initiatives, managing teams of 3 to 4 consultants to deliver impactful results and drive business growth. 👉 IT Strategy : IT master plan and definition of IT merge scenarios (20 countries, review of IT organisations, rationalization of the application landscape, infrastructure and design of a co-investment strategy). 👉 Enterprise architecture and application strategy : Co-design of BigData architecture with high volumetric challenges, Audit and architecture review, etc. 👉 IT Operating Model : Enterprise Architecture’s ITOM, Benchmark IT Organization, Review and proposal of a global ITOM (110 countries). Clients : Public (COFRAC) Health & research institute (INSERM) Not-for-profit international organization (GS1)

• Teach M2’s students about Digital Strategy, consulting organisation • Thematic : How Digital and technologies are vital for companies and accelerate their core business model.

• Teach engineer's students about Enterprise Architecture • Thematic : How to build an Agile enterprise Architecture who can accelerate and impact Enterprise’s Business strategy.

• Enterprise Architecture • Program Management Officer (PMO) • Product Manager (PM) • Sales activities Client : Energy (ENEDIS, EDF COMMERCE)

Part of the DCX (Digital Customer Experience) offering and served as Innovation Lab Team Supervisor, driving innovation initiatives and delivering cutting-edge digital solutions to enhance customer experiences Strategic Roadmap and Project Scoping: • Defined objectives in terms of expected outcomes, ROI, timelines, and costs. • Conducted opportunity and feasibility studies. • Established project phases, key milestones, required resources, and means (benchmarking and identifying optimal partners/solutions). Innovation, Design, Agile Methodology: • Product Design & Process Digitalization: Launched new digital products/services, digitized B2B processes, designed UI/UX, facilitated client brainstorming sessions (~20 products/services). • Transformed AGILE delivery models through audits and actionable recommendations. IT Architecture / Solution Architect / Technical Assistance (AMOE): • Designed scalable, phased architectures. • Developed inter-application, service-oriented, and multi-channel exchange architectures (SOA). Scoped change requests and conducted advanced studies. • Delivered high-level cost estimates, detailed breakdowns, and delivery workstream allocation. • Created detailed functional specifications and designs. • Managed offshore maintenance and operations teams. Product Manager / Functional Assistance (AMOA): • Oversaw design, cross-functional coherence, and collaboration with IT partners. • Ensured adherence to project schedules, budgets, and quality standards. • Guaranteed production readiness and solution deployment. • Planned and executed testing activities. Change Management: • Conducted training and change management initiatives. • Developed application decommissioning strategies. Manager at the Capgemini Innovation Lab: • Responded to RFPs focusing on Mobile/Digital technologies. • Led a team developing prototypes leveraging emerging technologies. • Engaged clients through presentations, case studies, and prototypes.