Yassine Charai

▪ Led the launch of Bump iOS & Android in collaboration with a team of 10 engineers ▪ Increased Location permission granted from 70% to 90% using a combined data & design approach ▪ Increased the percentage of users with friends by 50% using data and various product hacks ▪ Increased Day 1 retention by 50% through a re-engagement strategy using iOS's latest technologies ▪ Created a post-launch routine combining data analysis and user tests to accelerate iteration speed

Worked on the launch and expansion of Gopuff in France, Spain & UK 🚀

• Incubated in ESSEC Ventures • Prospected 300+ designers and luxury brands through cold calling and cold emailing • Developed an MVP to test the value proposition with luxury houses’ logistics teams • Engaged negotiations with 30+ top executives from the world’s biggest luxury houses

• Launched a dozen online stores • Implemented Facebook & Google Ads acquisition, retargeting, and upsell strategies • Created influencer marketing strategies to promote the stores • Developed a fast and reliable logistics process with a hub in the UK for 3 to 5-day deliveries

• Conducted benchmark analyses of competitors in the telemedicine sector • Performed market strategic analyses for Groupama’s new telemedicine product • Created a survey campaign about the perception of telemedicine • Proposed strategic recommendations to the management board