
Yousra B.
CRM, Lifecycle and Marketing Automation Expert | G
Salaire / Taux journalier
Paris, France
Freelance, ouvert au CDI
Expertises
Langues
À propos
Introduction
Combining an entrepreneurial mindset with a business-first approach and deep expertise in growth marketing, Go-to-Market, customer lifecycle, CRM, marketing automation and AI-powered growth systems across international markets, I help organizations identify high-impact growth opportunities, align marketing and sales, and build scalable revenue engines that drive measurable business growth. Let’s connect if you’re building, scaling or transforming your growth engine.
Expérience de travail
Growth & Marketing Advisor
Maison SolFreelance
juin 2025 - juil. 2026
1 an 2 mois
Remote, Oregon 97458, États-Unis
Maison Sol is a boutique Growth Studio I co-founded to advise founders and growing businesses on growth challenges while continuously experimenting with modern growth methodologies, AI and scalable operating systems.
Customer Lifecycle & Marketing Automation Consultant
Klint
sept. 2022 - oct. 2025
3 ans 2 mois
Paris, France
Led email marketing and marketing automation initiatives end to end, from strategy and system design to technical implementation. Owned key decisions related to data logic, workflows and automation structure, ensuring alignment with business needs. Worked closely with marketing and sales teams to translate requirements into clear, scalable email and automation systems. Focused on clarity, operational efficiency and long-term usability.
CRM & Digital Growth Project Lead
Schoeller Allibert
sept. 2021 - août 2022
1 an
Paris, France
Strategy & Growth Project Manager
Enactus
sept. 2018 - oct. 2020
2 ans 2 mois
Tunis, Tunisie
Marketing & Growth Lead
Qatar Alpha Beton Ready Mix
mai 2018 - mai 2019
1 an 1 mois
Doha, Qatar
Customer Advisor Intern
Amen Bank
avr. 2017 - oct. 2017
7 mois
Tunis, Tunisie
Formation
INSEEC
Master of Science , MSc 2 Digital Marketing & e-Business
2021 - 2022
11 mois
IAE FRANCE - Écoles Universitaires de Management
Master of Business Administration with a major in Marketing
2020 - 2021
1 an 1 mois
Excellence Scholarship Program - ERASMUS+
Institut des Hautes Etudes Commerciales de Carthage
Research Master’s in Marketing
2019 - 2021
2 ans 1 mois
Licences et certifications
Certified SAFe® 6 Agilist
Délivré le : déc. 2023
Professional Scrum Product Owner™ I (PSPO I)
Délivré le : nov. 2023
Oracle Eloqua Marketing 2022 Implementation Professional
Délivré le : oct. 2022