Zakaria Feriani

Specializing in branding, I am equipped to work with you to design everything you need to make your business appealing : • Design or redesign of a logo • Design of a visual identity and distinctive assets, • Production of print materials: business cards, flyers, brochures, menus, packaging, posters, etc. • Production of web assets: banners, Instagram posts, infographics, PDF presentations, etc. • Interface prototyping (desktop, mobile, etc.) I don't consider my job to be 'just' graphic design. I also enjoy advising and guiding my clients, as well as working within an existing team to meet the needs of a business.

As a temporary Brand Designer at Ledger, I had to take on various tasks expected by the internal Design team, which involved creating a wide range of materials under different constraints: Advertising materials for social media Booth designs for international forums Twitch livestream interfaces Packaging updates for a new collection Designing printed materials to promote products in stores Adapting ad materials for various commercial partnerships Beyond the design work, I also had the opportunity to offer advice and share my vision and opinions with the rest of the team during our weekly meetings.

As part of the marketing team at Tunetoo, a company specializing in printing and customizing textile and accessory products, I was responsible for various tasks: • Creating designs and texts for printing, intended for our online store, • Designing web communication assets: banners, social media posts, newsletters • Updating various graphic elements on the company’s website in collaboration with the web designer, • Planning and executing communication campaigns around significant events of the year in collaboration with the marketing manager, • Co-designing print materials: business cards, flyers, promotional items, stickers, packaging I was able to bring graphic consistency to the company and enhance its social media presence through the creation of dedicated content. The existing brand identity was further developed and strengthened across different channels.